For many people, the importance and reach of Twitter is obvious. Some have not yet seen the importance, but they will. You could stand in any room and ask people a simple show-of-hands question: “How many people here used the Internet ten years ago?” and you would see a decent number of hands. If you pulled that back a few years, a lot of hands would lower.
By now, we all notice television, radio, print, and other media talking about and writing about Twitter. They are the early-adopters. They are the ones you can expect to hear from again, and you can count on to listen and understand how media involves community today. Others may find it increasingly harder to have a voice if they let time slip by without embracing Twitter and other social media.
As an example to show the usefulness of Twitter, and its reach, I just sent a late-breaking, last-minute press release to some local news agencies. I will tweet about it. I will be sure that if they are watching their industry, they will cover it, or at least tweet me to let me know they heard it.
Please see the press release below, and ask yourself, “If I am a news director, what do I do with this?” I invite you to give your thoughts in the comments of this blog post.
FOR IMMEDIATE RELEASE
Topeka Author Talks With Local Business Owners About Using Twitter
Why is the whole world talking about Twitter? Author Mark Aaron Murnahan (Twitter @murnahan) answered many questions about Twitter each day, until the Twitter community asked him to write a book about it.
Today, Mark will speak to Topeka Business owners about benefits of using Twitter.
Topeka, Kansas – 3 August 2009: Twitter has created a communication style that cannot be denied. With millions of users “tweeting” the latest happenings, it is hard to call it a fad. After learning of a structure fire one hundred yards away from home that was reported on Twitter by a local television station, Murnahan was convinced that Twitter deserved a closer look. At noon today, Mark will speak to a group of Topeka business owners at The Blind Tiger Brewery and Restaurant about why Twitter is important to them.
It is easy to see that television, radio, and print media have found usefulness in Twitter, and Hollywood clearly loves “tweeting”. Last fall, presidential candidates rushed to the service, and during an outbreak of Swine Flu, the Centers for Disease Control used Twitter to send and receive updates on the impending threat. All of this publicity leads many people to Twitter.com each day to find out what it is all about. Many are still left with a lot of questions on how it can be useful to them.
Murnahan says: “The simplicity of Twitter makes it very attractive. That same simplicity also leaves many people with questions of how it can be useful in their business and personal lives. I want to answer those questions, because when more people understand Twitter, we all benefit.”
“Twitter for Business: Twitter for Friends” is available on Amazon.com or at tfbtff.com and is expected to be released in major retail outlets soon.
About the Author
Mark’s background in Internet technology reaches back to the mid-1990’s, and he is the CEO of YourNew.com, Inc. He has used Twitter to engage with thousands of people around the world. It has been a study in people, cultures, current events, friendship, business development, and public relations. With over 22,000 Twitter updates to-date, hundreds of thousands reading his “tweets”, and frequently topping the charts at third party user rating services, it is easy to see that this book was written by a true fan of Twitter.
For more information, please contact Mark Aaron Murnahan toll free at 866-293-2489, by Twitter @murnahan or visit http://twitterforbusinesstwitterforfriends.com.
Here is a compilation of clips from the event.
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